Creative Agency Valuation Calculator

How Much is Your Agency Worth?

Whether you are looking to sell your marketing agency or are just curious, you will want to know the current value of your business. While there are several complex valuation formulas, this calculator relies on some basic financial information to create an estimate.

For this calculator, you will need the Adjusted Gross Income of the past 5 years. In this case, AGI is the Total Revenue less Cost of Goods Sold (including media purchases, subcontractors and other costs directly on behalf of a client).

AGI is Total Revenue less Cost of Goods Sold (including media purchases, subcontractors and other costs directly on behalf of a client).

Year Adjusted Gross Income

2023

2022

2021

2020

2019

Estimated Low Value

Estimated Mid Value

Estimated High Value

Get Clarity on Your Agency’s Finances

If you were surprised by your agency’s valuation, or would like help in seeing your company’s value increase, consider hiring a virtual CFO. An outsourced CFO can help you gain financial clarity and get strategic advice for growing your company.

To find out how we help growing creative agencies gain financial clarity, contact us today.